Timely price reduction is an important price strategy for bedding chains around the world. It can adjust the structure of goods and deal with outdated goods. In recent years, due to competition, the turnover of goods has accelerated, and price fluctuations can stimulate the desire of consumers in bedding chain stores. By visiting a number of bedding chain stores in various cities, Xiao Bian found that when people choose bedding chain stores, they are not based on maintaining quality, but on style.
Bedding chain store price reduction tips Raiders:
From the past to the present, bedding chains are a specialty store that frequently uses price reduction strategies. For the obsolete goods in the bedding chain, its market value is greatly reduced. If it is not timely, it will make the bedding chain store in trouble. For the out-of-season bedding chain stores, the market value is greatly reduced, because if the off-season goods are not processed in time, they have to wait until next year. However, whether it is popular next year, whether there is sales or not, even if the sales are optimistic, the high interest rate of hoarding bedding chain stores in one year will also eat all the profits, therefore, the sale of bedding chain stores is inevitable. The sale of bedding chains is not unprofitable. Sometimes the profit margin can reach 100% or even 200%. Even if the price is reduced by 20%-50%, the sales will not be at a loss.
The price reduction is not based on their own subjective will, but the bedding chain must pay attention to timing, frequency and speed when adopting the price reduction strategy. The frequency should generally not exceed 30% of the total sales time of the bedding chain, otherwise it will make the customer think that it is a cheap bedding chain. At this point, the bedding chain began to deal with those products with good quality, but not very trendy, with a price reduction of about 50%. The results have all achieved good returns, which is to choose the correct price reduction method. For the bedding chain store how to adopt a price reduction strategy, everyone knows about it!
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