The subdivision of surveillance camera industry development shows a clear trend

After more than two decades of market development, surveillance cameras for security purposes are now widely used in e-government work. From prevention-oriented security monitoring to work management, these surveillance cameras are created. The big market, with its great achievements, has played an extremely important role in the construction of safe cities.

With the development of information and network technology and the need for administrative measures, the application of surveillance cameras has involved people in all areas of work and life, and has surpassed any previous application in depth and breadth.

IP Camera Market Blowout At present, the output of surveillance cameras in China has become the highest in the world, and there are more than ten manufacturers in the above scale. Although the market share of analog cameras is still ahead of IP cameras, its sales will continue to increase, but IP cameras have entered the blowout period. Most manufacturers predict that by 2011, IP camera sales will exceed analog cameras.

Since 2008, the cost of IP video surveillance has been recognized by the market. The large-scale deployment of carrier-class IP video surveillance systems has driven the IP video surveillance model to maturity. Fast installation and wide application of IP cameras are becoming more and more popular, and may become the next focus of the security market. At the time of the construction of the "Fair City Field" project, overseas manufacturers had already laid out their plans in advance and reached cooperation with telecom operators, or became their designated suppliers, and achieved certain opportunities. In the face of overseas manufacturers' beaching, domestic manufacturers have been catching up and narrowing the gap. It is understood that Dahua, Dali, Jingyang, Tiandi Albert, AMD Bell, Jinsanli, Mingjing, Yaan and others have all launched their own IP cameras.

The market for all-in-one machine movements grew rapidly As more and more companies entered the market, the overall profit margin of the all-in-one machine movement market also began to decline rapidly. With the increasingly fierce market competition, the “reckless” research and development strategy and the “responsible” sales strategy have seriously hampered the development of the one-piece movement industry. A thorough transformation and transformation starting from the chip end is poised to take off.

In the market, the gap between the prices of all-in-one movements is very alarming. The gap between the prices of several well-known brands in Japan and South Korea is quite large, and some even differ by a factor of two. Relatively speaking, the price of Sony-one machine movement may be the highest, because Sony products are not only excellent quality, but also Sony will adopt a "market hunger" strategy, limited production, which caused many high-speed ball manufacturers queue up "buy" Sony machine movement.

Of course, it is undeniable that the domestic one-machine movement manufacturers currently occupy only the low-end market. But this has let us see the hope of the domestic machine movement market. According to investigations, at present, the market share of many domestic machine core manufacturers in the domestic market is about 10%, mainly in the low-end market. In general, the market share is still not ideal. It still needs the joint efforts and development of all-in-one movement manufacturers.

High-speed ball needs practical use of China's "Safe City" construction of the east wind, rapidly sweeping the country's high-speed ball, due to the expansion of the market, the entry threshold has been reduced, has laid down the status of aristocrats, and become a pro-people products. This once-new industry “upstart”, after constantly pursuing the perfection of its luxury, has suddenly become awake, based on stability, and using a practical tree, it is bound to stabilize the growth rate of high-speed ball at over 100%.

The problems exposed by the use of high-speed balls in use have led many manufacturers to slow down the pace of their pursuit of digitization, networking and intelligence, and re-reasonably focused their attention on the practicability and stability of products. When high-speed ball is no longer "aristocratic" status, market competition will become more intense. Only by making the product more stable and practical can it occupy more market share. This will be an eternal truth.

Optimistic prospects for high-definition cameras With the development of megapixel CCD/CMOS technology, the upgrading of cameras has been greatly promoted. Whether in the field of professional security or the growing civil fields, high-definition cameras have received increasing attention.

So what is a high-definition camera? It is capable of shooting high-quality, high-definition images. The captured images can be up to 720-line progressive scans with a resolution of 1280×720, or a digital video camera with a resolution of 1920×1080 at a resolution of 1,080 lines. High-definition surveillance cameras also abandon ordinary interlaced scanning systems, using high-pixel CCDs with progressive scan, which not only improves the image quality of still images, but also eliminates the problem of aliasing and blurring of dynamic images, ensuring the clarity and smoothness of images. .

Judging from the current situation, under the circumstance of keeping the price unchanged, the performance of the products will be greatly improved, or some ingenious application ideas will be added. This is a common practice for HD camera manufacturers.

The ultra-wide dynamic camera faces the extraordinary market demand in the wind, making the ultra-wide dynamic camera fly in the opposite direction. Many manufacturers regard ultra-wide dynamic cameras as a gold mine under the crisis and dare to invest a lot of manpower and financial resources. Among the new products that have been released in more than six months, there are some strange appearances, functional innovations, and outstanding hardware; And the pioneers of personalization are expected to gain a broader space.

At present, there are several aspects in the development trend of surveillance cameras: First, the trend of networking, the second is the trend of intelligence, the third is the trend of high-definition, and the fourth is the trend of enhancement of image functions, such as ultra-wide dynamics, ultra-high sensitivity, etc. , Provides excellent image effects for special applications under harsh conditions.

The development of ultra-wide dynamic cameras marked the development of the camera technology. This trend is a serious challenge for small and medium camera manufacturers. Therefore, further improvement in the subdivision technology will become an important direction for the development of security camera product technology.

Infrared cameras are expected to break through. At present, the common defects in the infrared camera products on the market are: stray light interference, short lamp life, uneven image brightness, long-distance product size is still too large, "color distortion." In particular, because the wavelengths of visible light and infrared light are different, the focusing point is different, and the problem that the day and night screens cannot be clearly defined at the same time. The lack of industry standards has also seriously affected people's trust in infrared camera products.

The current infrared night vision market is still relatively confusing. One of the main reasons is that the industry lacks a unified standard specification. For example, the irradiation distance of infrared lamps is often the highlight of various companies' propaganda, and they are not the same. The actual exposure distance is measured under what conditions. At that time, the ambient illumination is how the quality of the picture is presented. However, it is impossible to know how this is the most severe test currently faced by infrared cameras. How to solve this problem has become the focus of corporate concern. Domestic companies must continue to lead the infrared market and standard issues must be resolved. This requires related departments, industry organizations, and infrared manufacturers to work together to introduce industry standards as soon as possible so that they can go further in the market.

After more than 20 years of development, the camera industry has entered a transition period. Competition among enterprises has also gradually shifted from price competition and advertising competition to service competition and brand competition. Domestic consumption has gradually moved from "commodity consumption" to "brand consumption". . With the wide application of the surveillance camera market, the prices of products have ranged from tens of thousands of yuan to a few hundred dollars now. The Chinese and foreign camera manufacturers have rushed around the Chinese market and the competition is fierce. Camera products have become more and more segmented, diversified, and personalized. Analog cameras, network cameras, high-speed cameras, and integrated cameras have been continuously enriched, and high-definition, wide-motion, and day-night cameras have developed rapidly.

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