Abstract: Due to the interest rate hike by the US dollar and the steady fiscal tightening in China, after April, the price hikes of various industries and various industries have stopped the skyrocketing trend driven by the continuous reversal of more than 20% of commodities such as coal and steel. At the same time, it also gave many ceramic enterprises a chance to breathe. After...
Affected by the US interest rate hike and the steady fiscal tightening in the country, after April, the price hikes of various industries and various industries, after the continuous reversal of more than 20% of commodities such as coal and steel, finally stopped the pace of madness. At the same time, it also gave many ceramic enterprises a chance to breathe. After this round of rising prices of raw materials, strict environmental protection and other baptism, the advantages and shortcomings of many ceramic producing areas have been exposed. At present, the Ministry of Environmental Protection has transferred 5,600 law enforcement officers from the whole country to conduct a one-year intensive monitoring of air pollution prevention and control in Beijing-Tianjin-Wing and surrounding cities. In the area of ​​safety supervision, fire, safety and safety supervision have been carried out in many places. Inspection activities, in the event of a safety accident, the existence of serious safety hazards, the first stop production in the rectification.
Under these backgrounds, what is the current status of the major tile producing areas in the country? In the end, how many happy couples are there?
Amazing Foshan production area
Guangdong production area is one of the birthplaces of Chinese ceramic tiles, with annual output accounting for more than 50% of the country's total output. Foshan ceramics are in all major production areas in terms of production scale, technical level, enterprise management or product support. It is in an absolute leading position. Due to its huge advantages in the field of marketing, raw material resources and customer groups, it is the least affected by the shock wave of this round of raw material surge. The price of ceramic tiles in the whole producing area is also tepid and does not follow other The kind of instigation in the production area continues to maintain the rhythm of the original. After the Spring Festival, there has been a slight increase in price, but the sales volume is very large. It is the best stage in the past springs. In April, the new products at the Taobo Fair are endless, reflecting the development trend of the leading ceramic industry. Demeanor.
It is worth mentioning that the Central Environmental Protection Supervision Team visited Guangdong in the past year. All industries covered the environmental protection and inventory, and the Guangdong ceramics production area suddenly swelled. It is also necessary to fight hard on iron. Fortunately, many ceramic companies have been planning for the past few years. They have already done their homework in environmental protection. Except for some enterprises that fail to meet the standards, most ceramic enterprises have passed the environmental protection supervision process and started to work smoothly. .
The whole production area is summarized in one sentence: it is shocking!
Unexpected harvest of Fujian production area
The Fujian-producing area is also an old-fashioned ceramic producing area. It was forced to use natural gas by local government departments many years ago. At that time, many ceramic enterprises were complaining. After all, the increase in production costs was too great, but many ceramic enterprises still took advantage of the trend. Clean energy is widely used in ceramic enterprises, and it has laid a solid foundation for the smooth passage of environmental protection.
In this round of rising prices of raw materials, the gap between Fujian's ceramic enterprises and other production areas is shrinking. Relying on strong capital strength, mature and high-quality products and stable production environment, we have absorbed large customers from many unstable production areas across the country, especially the customers lost in Zibo, Shandong, and we are scrambling to cooperate. According to market feedback, before and after the Spring Festival this year, the Fujian production area not only successfully digested a lot of ceramic tile inventory, but also sold a good price for the price of the product, providing more powerful protection for the coming of the next off-season.
The whole production area is summed up in one sentence: the environmental protection high pressure brought to Fujian is simply a windfall!
Sacrifice the most tragic Zibo production area
For two consecutive years of environmental protection, the Zibo production area is a major injury, and most of the production capacity is dying. At the same time, the Zibo production area is also the most brave and thorough production area for the entire ceramic industry to implement supply-side reform and eliminate backward production capacity. Demolition of up to hundreds of ceramic production lines will reduce the low-end production capacity of 500 million square meters. Up to now, the actual production capacity of Zibo production area has been reduced to 40 production lines. Although the rising cost of raw materials has led to a sharp increase in production costs, due to the loss of customers in the early stage, it is not daring to let tile products rise. Fortunately, there are fewer companies that can start construction, and product sales are not a big problem, but it has become a fact that this year, the production areas that have withdrawn from the country’s three major ceramic tile productions have become a reality. In the future, the development of Zibo production area is a demonstration park for the construction of ceramics industry. From the "old, the original, the original" industry to the "high, fine and sharp" industry.
At present, many enterprises are still under construction and strive to enter the park at the end of June. Since the Zibo production area is an old-fashioned ceramic production area, the foundation is thick and the foundation is solid. In the ceramic tile product innovation, creative elements, process design, brand building and marketing. It has a very big advantage. The new products in the Zibo production area at the Foshan Tao Expo in April are also brilliant. These years of energy conservation and environmental protection have always been related to the survival of Zibo enterprises. As long as this hurdle is a new world, the new industrial park will once again advance to the national advanced level, especially in promoting concentrated coal gas and concentrated ceramics. Although the production capacity has decreased, the reputation of the production area, product reputation, scientific research core competitiveness and sustainable development capacity are still worthwhile. It can be said that in the past two years, if there is no effective exit of the production capacity of the Zibo production area, the fallen ceramic enterprises may not be the ones.
The whole production area is summarized in one sentence: the ceramic industry sacrifices me one, and happiness is ten million.
Mixed and prosperous Linyi production area
The good news is that due to the popularity of polished glazed tiles around 2016, the microcrystalline stone and diamond market are full of people. Under the drive of high profits, many manufacturers in Linyi have removed a lot of tile production lines from the ceramic production line, resulting in porcelain. The production line of the film has been greatly reduced. At the same time, the adjacent Zibo tile production line has been shut down from time to time. The raw material frit production enterprises used in the production of ceramic tiles in March and April this year were shut down by environmental protection pressure, which caused the porcelain pieces to be out of stock since the beginning of 2017. Out of stock, products in short supply, the New Year has raised the price five times, the growth of individual companies' tiles has exceeded 30%.
Worryingly, the surge in raw materials has made many small and medium-sized ceramic enterprises under pressure. In addition, this year's Linyi floor tile market has expanded rapidly. According to statistics, the newly added floor tile production capacity in Linyi has reached more than 100,000 m2 per day, according to the known production line capacity. Calculated, after all the factories are put into production, the daily production capacity of Linyi floor tiles will reach 300,000 m2, and the overall floor tile production capacity may have tripled.
With the release of a large amount of production capacity, in the context of the serious shortage of demand for floor tiles, there have been more and more ceramic manufacturers selling diamond products in the past few years, and many manufacturers are experiencing increasing sales pressure. It is only necessary to sell at a low price, and the sales price has dropped by more than 20% compared with the Spring Festival. At present, the sales of hot products in the production area are still 400*800, 300*600 tiles, and some 800*800 marble tiles, new products such as sheep fat jade and diamond jade are also very popular. It can be said that the current brick wall production line in Linyi production area is open-eyed, but the brick production line is miserable.
In terms of environmental protection, this year's Linyi production area has always been a small thunderstorm, but the overall planning of Luozhuang in the main producing area is a time issue.
The whole production area is summarized in one sentence: mixed feelings.
A splendid Jiangxi producing area
In the context of this round of rising raw materials, the location advantage has made the Jiangxi production area shine, especially after the 921 limited load order, the sales radius of many ceramic production areas has been continuously compressed, and the cost performance of ceramic tile products in Jiangxi production area is immediately obtained. The recognition of the market, whether polished tiles, polished glazed tiles or porcelain tiles, broke out after the brand, quality and price were underestimated for a long time. The production and sales rate of the production areas ranked first in the country after the year.
In terms of development potential, many brand enterprises have outstanding advantages. Innovative enterprises are more resilient. The production and sales rate is increasing year by year. More than 70% of ceramic enterprises have no inventory and there are different levels of ceramic tile products in short supply. Sales price It is also a high sesame flowering festival. However, there are also a few manufacturers with poor strength. Because of their environmental protection, comprehensive strength and anti-risk ability, it is very unfortunate that it fell on the eve of dawn.
The whole production area is summarized in one sentence: it shines.
Every meeting must stop in Hebei producing area
The Hebei producing area once had a glorious history. Tangshan, Gaochun, Zanhuang and other places were once well-known throughout the country. In the market sales of porcelain tiles, antique bricks, polished glazed tiles, etc., there are a large customer base, but most enterprises are slightly smaller in product matching and scale.
Under the background of the integration of Beijing-Tianjin Wing, especially adjacent to Beijing, it is the first province to be supervised by the Ministry of Environmental Protection. It is under greater pressure to rectify the air pollution. When the environmental storm sweeps across the province, the intensity and scope are Unprecedented, as the nearest ceramics production area in Beijing, Gaochun, Zanhuang and other places, it is subject to greater environmental pressure than other producing areas.
Almost every meeting can be described as a stop. The first precedent is the 9.3 military parade. Almost all ceramic enterprises have to stop. After that, the meeting will be the norm. Next month, the "One Road, One Belt" international cooperation summit forum will be 5 Held in Beijing in the middle of the month, it is a big attraction to stop production.
The whole production area is summed up in one sentence: every meeting must stop.
Resistant to loneliness, able to withstand the tossing of Henan Province
Henan ceramics production area has a broad central and western market, a superior development environment and a good industrial base. Now it has become the first choice for the well-known ceramic enterprises in the Central Plains. In recent years, hundreds of tile production lines have been introduced to create the “Zhongyuan Porcelain Capitalâ€, which is located in Henan and radiates the central and western regions. It has now built the largest ceramic production base in the central region.
In this round of raw material skyrocketing, convenient transportation conditions and low investment cost make its location advantage very prominent. Under the great atmosphere of price increase of ceramic tiles adjacent to other production areas, most enterprises can withstand loneliness for long-term development. While maintaining good product quality, we insisted on less or no increase, and won a lot of credibility and reputation for the production area. The best-selling products of the ceramic tile in the production area are complete, and the best sales situation has appeared in recent years. However, because all kinds of best-selling ceramic tile products in the production area are basically following other mainstream production areas, such as porcelain tiles, antique bricks, diamonds, marble, etc., they have almost no pricing power, and they still need to be further explored in independent research and development technology. In terms of environmental protection, since the central environmental supervision team in 2016 went to Henan to inspect the feedback and pointed out that there is inaction and slowness in environmental protection in Henan Province, Henan has increased environmental protection in the province and implemented peak production. After the Spring Festival, ceramic production areas such as Neihuang and Hebi have been repeatedly controlled due to heavy pollution, and ceramic enterprises are required to stop production. The environmental protection law enforcement was very strict. Many ceramic enterprises were interviewed and stopped, but they resumed production soon. The production was suspended and the production was resumed. It was only repeated production, production stoppage and production, which made many ceramic manufacturers produce and sell. Seriously affected.
The whole production area is summarized in one sentence: it can withstand loneliness and can withstand toss.
Sichuan production area that cannot escape the environmental protection
In this year's multi-producing areas in northern China, due to the fact that the environmental protection factor has reached a record low, the Sichuan ceramics production area has almost become the biggest winner under the price increase of raw materials and environmental protection. The suspension of production in the northern producing areas has also led to the Sichuan production area. The internal tile products have a hot demand, which also provides a strong support for the price increase of ceramic tiles in the producing areas. Before and after the Spring Festival, under the influence of the regional sales advantage, the sales volume of polished tiles, polished glazed tiles and ceramic tiles increased sharply. In March, there were three upward price increases, and the cumulative increase in other production areas reached 30%. Around the end, but at the end of last year, the main producing area of ​​the Jiajiang production area has been circulating news about prohibiting ceramic enterprises from using coal-to-gas and switching to natural gas. Finally, after the official announcement of the Jiajiang County People’s Government on February 28, 2017, clear. Complete the shutdown of the gas generator before June 30 and switch to clean energy such as natural gas. Therefore, more than 60 million square meters of ceramic production lines in the production area need technical transformation. At present, dozens of ceramic enterprises in Jiajiang have stopped production, and some backward production capacity and production lines will face surgical pain in the short term.
The whole production area is summarized in one sentence: it is difficult to escape the environmental protection.
Shanxi production area
Shanxi is a province with great resources, especially kaolin, feldspar, quartz stone, purple clay, acid-resistant clay, limestone and abundant fuels. The reserves of coal and other resources are extremely abundant, which provides abundant conditions for the development of ceramic industry.
Near the water tower first month, Yangcheng, the main producing area of ​​ceramics in the production area, with the park as the carrier, strives to build a modern ceramic industry, and initially realizes product diversification, industrial chain and production park. In 2016, the ceramic industry achieved a total output of 150 million square meters. Around the Spring Festival, under the new normal of raw material skyrocketing, the resource advantage makes the Shanxi production area more prominent in core competitiveness, and the investment value is more obvious. It has continuously attracted ceramic enterprises including Guangdong, Fujian, Zibo and Linyi to settle in Shanxi, which has brought about rapid changes in the overall product technology of Shanxi ceramics enterprises. At present, the balance of production and sales of most ceramic tile products, the market share continues to expand, and the future development is even more stamina. In terms of environmental protection, Yangcheng, the main producing area in Shanxi, has maintained a high pressure on environmental violations. It requires all ceramic enterprises to complete coal-to-gas reform at the end of April. This will be affected in terms of cost. The whole production area is summarized in one sentence: Take the bee to lead the butterfly.
Exporting Faku, a climate-producing region
As the northeast is far away from Foshan, Guangdong, the advantages of sufficient ceramic tile production, low product prices and high distribution profit are very prominent. The radiation sales radius is very stable. Although it started only around 2000, it has become an important support for the local economy. There are more than 300 enterprises in the ceramic industry park. At the same time, the production area has the natural advantages of rich mineral resources. The upstream and downstream supporting enterprises are complete, and there are many testing centers and R&D centers. With its cost-effective advantages, Faku Ceramics exported $65 million last year. In the process of perfecting customs declaration, commodity inspection, shipping, currency settlement and other aspects and processes, it is very mature and the service and thoughtful process is mature.
It is understood that Faku County is stepping up the establishment of a ceramic export group and has established the "export direction of Russia, consolidating Mongolia, Japan and South Korea, focusing on the Middle East, opening up Africa and entering the Americas." Actively promote the operation of the Faku railway station, promote the establishment of overseas warehouses in an orderly manner, and do a good job in the construction of international exhibition halls.
The whole production area is summarized in one sentence: the increase in the export of ceramic tiles has gradually become a climate!
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